In the current issue of Website Boosting (issue 11-12.2017) our managing director and CTO Felix Schirl is represented with ten tips for onsite personalization. We are looking forward to the release!
The tips revolve around the following topics:
- exit intent
- product recommendations
- last viewed products
- interest based targeting
- personalized landing pages
- mobile first
- customer loyalty
- voucher marketing
We’ll tell you the bottom line now:
Smart onsite personalization is one of the most important marketing trends in online commerce. Modern technologies offer numerous actions that can be implemented quickly and easily to increase commitment, increase customer loyalty and minimize shopping cart abandonment throughout the entire sales funnel. Online shops should take advantage of these opportunities to assert themselves against the competition.
You can find out more in Website Boosting, or if you contact us directly at firstname.lastname@example.org.