How online merchants can lower the bounce rate of their product listing ads

Product Listing Ads on Google are an important advertising vehicle for merchants to guide customers to an offer in the webshop. However, once on the product detail page, many customers turn back. The bounce rate is correspondingly high. Over 70 percent of all users leave the product detail page without having bought anything. 

Read more on etailment (German)

LinkedIn
Facebook
X
Related Posts
Predictive Personalization: Meet Needs Before They Arise
In e-commerce, it's not just about what you show – it's when and how you show it. That's where predictive...
Read More
Re-Commerce & Sustainability: Personalization for a Greener E-Commerce
In a digital world of one-click checkout, same-day shipping, and low-cost mass production, consumer behavior...
Read More
Creating the Perfect Online Furniture Shopping Journey: Personalization and Bundling
The global furniture market is expected to generate a revenue of US$767.6 billion by 2025, with a steady...
Read More
Categories
Previous
Next