Category: Knowledge

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2nd Advent-Tip: Guaranteed delivery until Christmas
Who can’t relate to this – Christmas is just around the corner and you still haven’t...
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Workshop Series: Integrating External Tracking
Customer: Sportbedarf.de
 Agency: exito (www.exito.de)   New challenges await us with each new customer,...
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1st Advent-Tip: Transferring the Christmas spirit to your website
It is the end of November and we are already heading straight for Christmas. The first Christmas markets...
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How online merchants can lower the bounce rate of their product listing ads
Product Listing Ads on Google are an important advertising vehicle for merchants to guide customers to...
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Plea for more sense of proportion in discount campaigns
The biggest advantage of discount and voucher promotions is also their biggest disadvantage: they are...
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Significantly reduce bounce rates: 4 actions for effective Google Shopping Ads
Google Shopping Ads supply important traffic for online shops. The catch: a high bounce rate. How to...
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Airberlin Holidays increases newsletter signups by 152 percent
By using trbo’s newsletter layers, Airberlin Holidays increased the newsletter registrations on...
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The Challenges of Shopping Cart Abandonment
Panel Discussion at the Performance Marketing Insights with Henning Scheel, Director Sales & Key...
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User engagement: What it means and why it is becoming increasingly important in e-commerce
Many shop operators spend a lot of money in order to generate traffic on their online shop. Too often,...
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