A/B Testing Ad Blocker Affiliate Marketing API Application Programming Interface (API)

Bounce Rate

Call to Action (CTA) Click-in Channel Click-Through-Rate (CTR) CLV Conversion Conversion Optimization Conversion Rate Cookies Cost Per Click (CPC) Cost Per Lead (CPL) Cost per Mille (CPM) Cost per Sale (CPS) CPC CPL CPM CPS CRM Cross-Selling CTA CTR Customer Data Platform (CDP) Customer Experience (CX) Customer Journey Customer Lifetime Value (CLV) Customer Relationship Management (CRM) CX

Data Management Platform (DMP) Data Silo Demand Side Platform (DSP) DMP Dynamic segments

Email Service Provider (ESP) ESP Exit Intent

First Party Data Frequency capping

Gamification Geo-Targeting Google Ads Group Motivation

Landing Page Layer Lead Lead Generation

Multichannel Multivariate Testing

Net Promoter Score℠ (NPS®) NPS®

Omnichannel Onsite Personalization Onsite user surveys

PDP Personas PLA Product Data Feed Product Detail Page (PDP) Product Listing Ads (PLA)

Retargeting Return on Investment (ROI) ROI

SEA Search Engine Advertising (SEA) Search Engine Optimization (SEO) Segmentation SEO Shopping Cart Abandonment Significance Social Proof Statistical Twins

Targeting Testing Third Party Data Touchpoint Tracking Trigger

Unique Selling Proposition (USP) Upselling User Buckets User Experience (UX) User ID USP UX

Web Analytics