Margin-Optimized E-Commerce Merchandising

Margin optimization focuses on increasing profitability by promoting high-margin products and reducing costs. Strategic product placement, such as highlighting profitable items on homepages or key landing pages, influences buying behavior and boosts average order value. Personalized recommendations, upselling, and bundling further enhance margins. This approach strengthens business resilience, improves customer experience, and drives sustainable growth in a competitive e-commerce landscape.