commercetools is an international technology company and is considered an incubator for the post-web era. The cloud-based platform technology creates the basis for a sustainable trading strategy for retailers and manufacturers. The modern API approach provides the interfaces to distribution channels and innovative end devices of all kinds. Brands such as BULLS, Carhartt WIP, Cimpress (e.g. Vistaprint) and rely on commercetools for the digital transformation of their retail business.

The software company was founded in 2006 and has been part of REWE Digital GmbH since 2014. More than 150 employees work at the locations in Munich, Berlin, Amsterdam (Netherlands) and Durham (North Carolina / USA).