Today, a high conversion rate requires more than just a standard layout. It’s all about the right mix: value-driven content, a positive user experience, and genuine personalization.
Since user signals now have a direct impact on your SEO rankings, focusing on a high-quality user experience on your website has become a must. But how do you successfully visualize the individual customer journey to ensure your content is delivered at exactly the right time and place?
Together with industry experts and real-world clients, we’ll show you how to integrate content as a core part of your UX, CRO, an d testing strategy.
Key Questions of the Evening
- Timing & Placement: How do you actually know when and where your content needs to be displayed?
- Closing the Sale: How do you position your content to ideally guide potential customers toward a purchase and build long-term loyalty?
- Real-World Check: How are companies like Agrarzone already successfully implementing these strategies?
Agenda & Schedule (Starting at 4:00 PM)
Tobias Luger (CEO of Lemontec) will provide a professional yet relaxed framework for the afternoon, guiding us through the event as our moderator.
- 4:00 PM – Get-together: Arrival, grab a coffee, and start networking at Lemontec.
- Presentation by Patrick Stamm (Senior Partner Marketing Manager, trbo): Topic tbd
- Talk Round 1: Pick our clients’ brains, real insights from real projects.
- Presentation by Armin Hofer (Team Lead CRO, Lemontec): Topic tbd
- Talk Round 2: Lemontec & trbo in conversation with clients (e.g., Agrarzone).
- Networking & Drinks: Open conclusion with snacks and great conversations.
Your Speakers & Hosts
- Moderator: Tobias Luger (CEO, Lemontec)
- Speakers: Patrick Stamm (Senior Partner Marketing Manager, trbo) & Armin Hofer (Team Lead CRO, Lemontec)
- Expertise: Expert teams from Lemontec & trbo
- Insights: Practical talks with clients such as Agrarzone
Register Now