trbo doubles turnover and wins new customers
Munich, July 23, 2018 – An increasing number of webshops and e-commerce providers are realizing that they can significantly benefit from a personalized user approach on their websites. The technology company trbo is profiting from this market development. In 2017, the Munich-based company doubled its turnover compared to the previous year. A renewed growth of over 100 percent is aimed for in the current year.
Both new national and international customers have contributed to the sales success. These include, among others, the travel company FTI Touristik, a well-known German online mail-order pharmacy and the Hudson’s Bay Company (HBC), parent company of Kaufhof. trbo also entered into numerous partnerships, for example with CrossEngage, the cross-channel marketing and CRM experts.
With the successful business development at its back, trbo is also expanding from German-speaking countries to Great Britain and Eastern Europe.
“trbo has lived up to its name in the past few months. Parallel to the strong sales growth, we have also almost doubled the number of employees especially in the areas of account management, sales and marketing. In our new premises, which we will move into in August 2018, there is space for further growth, as evidenced by the positive market development,” says Felix Schirl, Managing Director and CTO of trbo.
Munich-based trbo GmbH is one of the leading technology providers for dynamic on-site personalization, optimization and testing. Founded in 2013, the company's data-driven onsite personalization platform provides an all-in-one solution to create, dynamically navigate and measure the success of personalized experiences for each individual visitor - onsite, in real time and fully automated. A self-learning algorithm analyzes user behavior on the basis of around 50 visitor characteristics. This data then allows a targeted delivery of various layers in the design of the online presence, which demonstrably optimize the shopping experience of website visitors. Among trbo's customers are Ströer, Telefónica, limango, Galeria Kaufhof, FTI Touristik, mydays and Triumph. trbo GmbH is managed by Felix Schirl.
Press contact: Esther Schwan, T: +49 (0) 89 – 215 38 68 17, email@example.com