Category: Knowledge

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Don't be afraid of the pop-up!
They used to have a rather controversial reputation – some people like them, others hate them:...
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Personalization vs. product recommendations - Isn’t it all the same anyway?
Users increasingly expect an individually tailored shopping experience: A full 63% expect personalization...
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29.8% Conversion Rate Uplift with Recommendations!
Recommendations are a popular way to inspire users, provide them with alternatives or to further boost...
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Partner Spotlight: Simon Reichel from Findologic
In our new series of articles, our partners have their say! We want to give you a first-hand insight...
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77% Bounce Rate - How the heck can high bounce rates be reduced?
  The bounce rate is a topic that troubles many shops. Because it quickly becomes expensive, especially...
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Fresh off the press: Our new whitepaper on A/B and multivariant testing
  We have devoted ourselves to another topic from our daily work: testing. The result: an exciting...
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8 reasons why personalization is important in the online store and on the website
  E-commerce is – generally speaking – a growth market. In 2020, retail eCommerce sales worldwide...
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Time for Product Insights: Security at trbo
  A new addition to our “Time for Product Insights” blog series! Last time we introduced...
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Have you already read our whitepaper on data strategy and personalization?
  We are adding another exciting whitepaper to our ressources for you! It’s all about data...
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How small businesses can personalize their online shop
More and more businesses are deciding to take the digital route in addition to brick-and-mortar retail....
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Ready for a 21% higher conversion rate? Check out our brand new case study with mydays
  More than half of all online shoppers (52%) now make their purchases via mobile devices. And a...
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Digital Easter - How to prepare your shop for Easter in 2021
  Strolling through the city center around Easter, one could discover numerous discount offers and...
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