{"id":23007,"date":"2022-06-20T10:08:00","date_gmt":"2022-06-20T10:08:00","guid":{"rendered":"https:\/\/trbocom.wpengine.com\/blog\/neues-whitepaper-mit-location-insider-und-foodist-testing-im-e-commerce\/"},"modified":"2022-06-20T10:08:00","modified_gmt":"2022-06-20T10:08:00","slug":"neues-whitepaper-mit-location-insider-und-foodist-testing-im-e-commerce","status":"publish","type":"post","link":"https:\/\/www.trbo.com\/de\/blog\/neues-whitepaper-mit-location-insider-und-foodist-testing-im-e-commerce\/","title":{"rendered":"Neues Whitepaper mit Location Insider und Foodist: Testing im E-Commerce"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Trotz Sommerhitze haben wir uns die vergangenen Wochen nicht zur\u00fcckgelehnt, sondern wieder flei\u00dfig an neuen Inhalten f\u00fcr Euch get\u00fcftelt. So ist in Zusammenarbeit mit dem Branchendienst <\/span><a href=\"https:\/\/locationinsider.de\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400\">Location Insider<\/span><\/a><span style=\"font-weight: 400\"> und unserem Kunden <\/span><a href=\"https:\/\/www.foodist.de\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400\">Foodist<\/span><\/a><span style=\"font-weight: 400\"> wieder ein spannendes und aufschlussreiches Whitepaper rund um das Thema Testing entstanden.<\/span><\/p>\n<h2>Wie Foodist mit Testing das Einkaufserlebnis verbessert<\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">Das Hamburger Unternehmen Foodist, hat es sich zur Aufgabe gemacht, den Geschmackshorizont seiner Kunden zu erweitern. Das gelingt aber nicht nur durch au\u00dfergew\u00f6hnlich gute Lebensmittel, zur Erfolgsformel von Foodist geh\u00f6rt noch deutlich mehr. Um den 700.000 registrierten Kunden immer ein positives Einkaufserlebnis zu erm\u00f6glichen, setzt Foodist auf regelm\u00e4\u00dfiges Testing seiner Kampagnen.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">Was dabei getestet wird und wieso A\/B- und Multivariantentests Foodist zum Erfolg verhelfen, gibt Euch Lisa E\u00dfman von Foodist preis. Au\u00dferdem verr\u00e4t Euch unser CEO Felix Schirl im Interview, wie Personalisierung, Optimierung und Testing zusammenh\u00e4ngen.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">Lasst Euch inspirieren und verpasst keinen spannenden und wichtigen Informationen \u00fcber Testing!\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;font-size: x-large;text-decoration: underline\"><a href=\"https:\/\/bit.ly\/3O9vHUy\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400\">Jetzt kostenloses Whitepaper Testing im E-Commerce downloaden<\/span><\/a><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Trotz Sommerhitze haben wir uns die vergangenen Wochen nicht zur\u00fcckgelehnt, sondern wieder flei\u00dfig an neuen Inhalten f\u00fcr Euch get\u00fcftelt. So ist in Zusammenarbeit mit dem Branchendienst Location Insider und unserem Kunden Foodist wieder ein spannendes und aufschlussreiches Whitepaper rund um das Thema Testing entstanden. Wie Foodist mit Testing das Einkaufserlebnis verbessert &nbsp; Das Hamburger Unternehmen [&hellip;]<\/p>\n","protected":false},"author":41,"featured_media":23008,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[60,42,47],"tags":[554,460,379,380,569,459,476,284,150],"class_list":["post-23007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-b-testing","category-blog","category-trbo-news","tag-a-b-test","tag-de-original","tag-foodist","tag-location-insider","tag-multivariantentest","tag-optimierung-tags","tag-personalisierung-tags","tag-testing","tag-whitepaper"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Neues Whitepaper mit Location Insider und Foodist: Testing im E-Commerce | trbo<\/title>\n<meta name=\"description\" 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