{"id":22597,"date":"2019-06-18T22:00:00","date_gmt":"2019-06-18T22:00:00","guid":{"rendered":"https:\/\/trbocom.wpengine.com\/blog\/whitepaper-onsite-personalisierung\/"},"modified":"2026-04-01T13:12:28","modified_gmt":"2026-04-01T11:12:28","slug":"whitepaper-onsite-personalisierung","status":"publish","type":"post","link":"https:\/\/www.trbo.com\/de\/blog\/whitepaper-onsite-personalisierung\/","title":{"rendered":"Schon unser Whitepaper zur Onsite-Personalisierung gelesen?"},"content":{"rendered":"<p class=\"p3\"><span class=\"s1\">Die Konkurrenz im Web steigt stetig und die Anspr\u00fcche der Kunden gleich mit. Shop-Betreiber haben immer mehr damit zu k\u00e4mpfen, neue Kunden zu erobern und sie auch zu halten.<br \/>\n<\/span><span class=\"s1\">W<\/span><span class=\"s2\">ie schaffe ich es also, als Online-H\u00e4ndler meinen Shop erfolgreich an die User anzupassen, und somit meine Kaufrate zu optimieren?<\/span><\/p>\n<p><strong>Der Beantwortung dieser Frage widmen wir uns in unserem Whitepaper \u201c<a href=\"https:\/\/www.trbo.com\/de\/whitepaper\/\" target=\"_blank\" rel=\"noopener noreferrer\">Onsite-Personalisierung: 10 Tipps f\u00fcr Online-H\u00e4ndler<\/a>\u201d.<\/strong><\/p>\n<p class=\"p3\"><span class=\"s1\">Um aus der Flut von Anbietern und Angeboten herauszustechen, m\u00fcssen die User auf der Website individuell und zielgerichtet angesprochen werden. Nur so werden sie davon \u00fcberzeugt, im Online-Shop zu bleiben und ihn nicht sofort wieder zu verlassen, um nach weiteren Angeboten zu suchen. <\/span><\/p>\n<p class=\"p3\"><span class=\"s2\">Die Kunden erwarten heute relevante, genau auf ihre Bed\u00fcrfnisse zugeschnittene Angebote. Dementsprechend ist das konsequente Segmentieren und Personalisieren bei der Zielgruppenansprache Pflicht. Die Kundenbed\u00fcrfnisse m\u00fcssen in Echtzeit prognostiziert und die passenden Inhalte zum richtigen Zeitpunkt am richtigen Ort ausgespielt werden. Nur so k\u00f6nnen Shopbetreiber die Erwartungen ihrer (potentiellen) Kunden \u00fcbertroffen werden.<\/span><\/p>\n<p class=\"p5\"><span class=\"s1\"><b>Mit Onsite-Personalisierung wird die Website zum pers\u00f6nlichen Einkaufsberater &#8211; und die Ums\u00e4tze steigen<\/b>. Wir zeigen, wie das funktioniert.<b> <\/b>Ob mit Gamification, Produktempfehlungen, oder individueller Ansprache, es gibt zahlreiche schnelle und einfach umzusetzende M\u00f6glichkeiten, um die Kundenbindung zu erh\u00f6hen und Warenkorbabbr\u00fcche zu minimieren. Selbst die kleinsten Ver\u00e4nderungen k\u00f6nnen zum Erfolg f\u00fchren.<\/span><\/p>\n<p class=\"p5\"><span class=\"s1\">In unserem Whitepaper zeigen wir zehn Wege, wie ihr mithilfe von Onsite-Personalisierung mehr aus dem Traffic auf eurer Website machen k\u00f6nnt.<br \/>\n<\/span><span class=\"s2\">Wenn euch das Thema also genauso unter den N\u00e4geln brennt, wie uns, dann seht euch unser neues Whitepaper an! Einfach <a href=\"https:\/\/www.trbo.com\/de\/whitepaper\/\">hier<\/a> klicken und kostenlos herunterladen!<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Die Konkurrenz im Web steigt stetig und die Anspr\u00fcche der Kunden gleich mit. Shop-Betreiber haben immer mehr damit zu k\u00e4mpfen, neue Kunden zu erobern und sie auch zu halten. Wie schaffe ich es also, als Online-H\u00e4ndler meinen Shop erfolgreich an die User anzupassen, und somit meine Kaufrate zu optimieren? Der Beantwortung dieser Frage widmen wir [&hellip;]<\/p>","protected":false},"author":41,"featured_media":22598,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[41,42,149,185],"tags":[460,469,476,150],"class_list":["post-22597","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein","category-blog","category-onsite-personalisierung","category-wissen","tag-de-original","tag-onsite-personalisierung","tag-personalisierung","tag-whitepaper"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Schon unser Whitepaper zur Onsite-Personalisierung gelesen? | trbo<\/title>\n<meta name=\"description\" content=\"Die Konkurrenz im Web steigt stetig und die Anspr\u00fcche der Kunden gleich mit. 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