{"id":31447,"date":"2026-10-05T15:42:52","date_gmt":"2026-10-05T13:42:52","guid":{"rendered":"https:\/\/www.trbo.com\/?post_type=playbook&#038;p=31447"},"modified":"2026-10-08T13:45:08","modified_gmt":"2026-10-08T11:45:08","slug":"homepage-hero-personalisation","status":"publish","type":"playbook","link":"https:\/\/www.trbo.com\/de\/blog\/playbook\/homepage-hero-personalisation\/","title":{"rendered":"Homepage Hero Personalisierung"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"31447\" class=\"elementor elementor-31447\" data-elementor-post-type=\"playbook\">\n\t\t\t\t<div class=\"elementor-element elementor-element-04657cd e-flex e-con-boxed e-con e-parent\" data-id=\"04657cd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-931ee7f e-con-full e-flex e-con e-child\" data-id=\"931ee7f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64bafa4 elementor-widget elementor-widget-spacer\" data-id=\"64bafa4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eb9b7c3 e-con-full e-flex e-con e-child\" data-id=\"eb9b7c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-612ac06 e-con-full e-flex e-con e-child\" data-id=\"612ac06\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37dd768 elementor-widget elementor-widget-heading\" data-id=\"37dd768\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Homepage Hero Personalisierung<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7412c7f elementor-widget elementor-widget-text-editor\" data-id=\"7412c7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Erzeugt sofortige Aufmerksamkeit durch den Austausch generischer Hero-Banner mit dynamisch angepassten Inhalten auf Basis des bisherigen Surfverhaltens eines Nutzers.  Die Relevanz wird auf der Startseite gesteigert und des Engagements durch individualisierte Hero Banner gef\u00f6rdert.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70a5a37 elementor-widget elementor-widget-button\" data-id=\"70a5a37\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.trbo.com\/de\/playbook\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Zur\u00fcck zu den Vorlagen<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a0b8dd6 e-con-full e-flex e-con e-child\" data-id=\"a0b8dd6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec71bb7 elementor-widget elementor-widget-image\" data-id=\"ec71bb7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/10\/trbo_Playbook_Template_Thumbnail_Homepage-Hero-Personalisation_DE.png\" class=\"attachment-large size-large wp-image-31450\" alt=\"Homepage Hero Personalisation Thumbnail EN\" srcset=\"https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/10\/trbo_Playbook_Template_Thumbnail_Homepage-Hero-Personalisation_DE.png 1200w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/10\/trbo_Playbook_Template_Thumbnail_Homepage-Hero-Personalisation_DE-300x200.png 300w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/10\/trbo_Playbook_Template_Thumbnail_Homepage-Hero-Personalisation_DE-1024x683.png 1024w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/10\/trbo_Playbook_Template_Thumbnail_Homepage-Hero-Personalisation_DE-768x512.png 768w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/10\/trbo_Playbook_Template_Thumbnail_Homepage-Hero-Personalisation_DE-18x12.png 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ada873e elementor-widget elementor-widget-spacer\" data-id=\"ada873e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27af81b e-con-full e-flex e-con e-parent\" data-id=\"27af81b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ecfcca elementor-widget__width-inherit elementor-widget elementor-widget-template\" data-id=\"6ecfcca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"single-post\" data-elementor-id=\"31088\" class=\"elementor elementor-31088\" data-elementor-post-type=\"elementor_library\">\n\t\t\t<div class=\"elementor-element elementor-element-475b61e text-white e-flex e-con-boxed e-con e-parent\" data-id=\"475b61e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1b1342e e-con-full flex-col-line e-flex e-con e-child\" data-id=\"1b1342e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f7a8f8 elementor-widget elementor-widget-text-editor\" data-id=\"6f7a8f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>No-Code<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-646040b elementor-widget elementor-widget-text-editor\" data-id=\"646040b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Integration<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dcb9c3c e-con-full flex-col-line e-flex e-con e-child\" data-id=\"dcb9c3c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25375b5 elementor-widget elementor-widget-text-editor\" data-id=\"25375b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>100%<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99e7314 elementor-widget elementor-widget-text-editor\" data-id=\"99e7314\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Responsive<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0d481e0 e-con-full flex-col-line e-flex e-con e-child\" data-id=\"0d481e0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-293e8a2 elementor-widget elementor-widget-text-editor\" data-id=\"293e8a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Vollst\u00e4ndig<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4941f67 elementor-widget elementor-widget-text-editor\" data-id=\"4941f67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>anpassbares Design<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dcb792c elementor-widget elementor-widget-spacer\" data-id=\"dcb792c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cbc0bed e-flex e-con-boxed e-con e-parent\" data-id=\"cbc0bed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-099f615 e-con-full e-flex e-con e-child\" data-id=\"099f615\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ecf9a27 elementor-widget elementor-widget-image\" data-id=\"ecf9a27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/10\/trbo_Playbook_Template_MockupShop_Homepage-Hero-Personalisation_DE.png\" class=\"attachment-large size-large wp-image-31449\" alt=\"Homepage Hero Personalisation Mockup EN\" srcset=\"https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/10\/trbo_Playbook_Template_MockupShop_Homepage-Hero-Personalisation_DE.png 1200w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/10\/trbo_Playbook_Template_MockupShop_Homepage-Hero-Personalisation_DE-300x200.png 300w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/10\/trbo_Playbook_Template_MockupShop_Homepage-Hero-Personalisation_DE-1024x683.png 1024w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/10\/trbo_Playbook_Template_MockupShop_Homepage-Hero-Personalisation_DE-768x512.png 768w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/10\/trbo_Playbook_Template_MockupShop_Homepage-Hero-Personalisation_DE-18x12.png 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-92135d8 e-con-full e-flex e-con e-child\" data-id=\"92135d8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-33e3fc4 elementor-widget elementor-widget-heading\" data-id=\"33e3fc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Maximierung der Homepage-Performance durch interessenbasierte Hero-Banner<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-776a03a elementor-widget elementor-widget-text-editor\" data-id=\"776a03a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Generische Startseiten-Banner verfehlen oft die spezifischen Interessen wiederkehrender Besucher, was zu verpassten Interaktionsm\u00f6glichkeiten f\u00fchrt. Der Austausch statischer Hero-Bereiche mit dynamisch personalisierten Inhalten auf Basis der vorherigen Surf-Historie schafft sofortige Relevanz. Dieser zielgerichtete Ansatz verwandelt einen prominenten Touchpoint in ein hochgradig ansprechendes und ma\u00dfgeschneidertes Einkaufserlebnis.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2fdf8aa e-con-full e-flex e-con e-child\" data-id=\"2fdf8aa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8fee2f4 e-con-full e-flex e-con e-child\" data-id=\"8fee2f4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-48062ed e-con-full e-flex e-con e-child\" data-id=\"48062ed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2689526 elementor-widget__width-auto elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2689526\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4ea427e e-con-full e-flex e-con e-child\" data-id=\"4ea427e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-867afbd elementor-widget elementor-widget-text-editor\" data-id=\"867afbd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Steigerung der Klickraten durch die Anzeige hochgradig relevanter Inhalte<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-259d657 e-con-full e-flex e-con e-child\" data-id=\"259d657\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-77656f0 e-con-full e-flex e-con e-child\" data-id=\"77656f0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8b3f1c1 elementor-widget__width-auto elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"8b3f1c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-982e668 e-con-full e-flex e-con e-child\" data-id=\"982e668\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1037082 elementor-widget elementor-widget-text-editor\" data-id=\"1037082\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Erzeugen einer ma\u00dfgeschneiderten und reibungslosen Benutzererfahrung<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-770cf39 e-con-full e-flex e-con e-child\" data-id=\"770cf39\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-31f0a48 e-con-full e-flex e-con e-child\" data-id=\"31f0a48\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cf4c423 elementor-widget__width-auto elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"cf4c423\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fbc7bee e-con-full e-flex e-con e-child\" data-id=\"fbc7bee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-07503be elementor-widget elementor-widget-text-editor\" data-id=\"07503be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Nutzung historischer Surfdaten f\u00fcr eine automatisierte Personalisierung<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4138c8c e-flex e-con-boxed e-con e-parent\" data-id=\"4138c8c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-736245c elementor-widget elementor-widget-spacer\" data-id=\"736245c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e44f82 e-flex e-con-boxed e-con e-parent\" data-id=\"1e44f82\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cda7c85 e-con-full e-flex e-con e-child\" data-id=\"cda7c85\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e3a3815 elementor-widget elementor-widget-heading\" data-id=\"e3a3815\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Das Ziel<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a21c7d9 elementor-widget elementor-widget-text-editor\" data-id=\"a21c7d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Dieses Setup ersetzt einheitliche Startseiten-Platzierungen durch eine dynamische, datengesteuerte Personalisierungsebene, die nahtlos in die Shop-Architektur integriert wird. Durch die Analyse historischer Nutzerdaten, Kategorie-Affinit\u00e4ten und fr\u00fcherer Surf-Muster identifiziert das System automatisch spezifische Produktinteressen und zeigt bei der R\u00fcckkehr eines Besuchers entsprechende Hero-Banner an. Umfassende Anpassungsm\u00f6glichkeiten stellen sicher, dass die personalisierten Elemente perfekt zur nativen Marken\u00e4sthetik passen, wobei individuelle Schriftarten, Farbpaletten und interaktive Komponenten ber\u00fccksichtigt werden. Die Implementierung funktioniert reibungslos neben bestehenden Shop-Rastern und bietet eine Echtzeit-Anpassungsf\u00e4higkeit f\u00fcr verschiedene Zielsegmente, ohne die Ladezeiten der Seite zu beeintr\u00e4chtigen. Unterst\u00fctzt durch umfassende Tracking-Funktionen lassen sich wichtige Leistungskennzahlen wie Klickraten, sowie Conversionraten kontinuierlich \u00fcberwachen. Dieses transparente Reporting liefert absolute Klarheit dar\u00fcber, wie hochrelevante Einstiegspunkte die Aufmerksamkeit der Nutzer erfolgreich auf sich ziehen und den Weg zum Kaufabschluss optimieren.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-35122da e-con-full e-flex e-con e-child\" data-id=\"35122da\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-257c4aa elementor-widget elementor-widget-image\" data-id=\"257c4aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"666\" src=\"https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/tbo_Playbook_Tempates_LP_Solution-1024x853.png\" class=\"attachment-large size-large wp-image-30558\" alt=\"Playbook Templates LP Solution\" srcset=\"\" sizes=\"(max-width: 800px) 100vw, 800px\" data-srcset=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-840d94f e-flex e-con-boxed e-con e-parent\" data-id=\"840d94f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3d5d48a elementor-widget elementor-widget-spacer\" data-id=\"3d5d48a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fdb4947 e-con-full e-flex e-con e-parent\" data-id=\"fdb4947\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4abfe8e elementor-widget__width-inherit elementor-widget elementor-widget-template\" data-id=\"4abfe8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"single-post\" data-elementor-id=\"31093\" class=\"elementor elementor-31093\" data-elementor-post-type=\"elementor_library\">\n\t\t\t<div class=\"elementor-element elementor-element-bbc1ebb e-con-full e-flex e-con e-parent\" data-id=\"bbc1ebb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-00f55b5 text-white e-con-full e-flex e-con e-child\" data-id=\"00f55b5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-da2715b e-con-full flex-col-line e-flex e-con e-child\" data-id=\"da2715b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6b729c7 elementor-widget elementor-widget-text-editor\" data-id=\"6b729c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Sollen wir diese Kampagne f\u00fcr dich personalisieren?<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8980813 e-con-full flex-col-line e-flex e-con e-child\" data-id=\"8980813\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9245271 elementor-widget elementor-widget-text-editor\" data-id=\"9245271\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Starte noch heute mit trbo und lass deine ersten dynamischen Experiences von unserem Team f\u00fcr maximale Conversion-Steigerung konfigurieren.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d41b338 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"d41b338\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.trbo.com\/de\/request-demo\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Demo Vereinbaren<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b88d3e2 e-flex e-con-boxed e-con e-parent\" data-id=\"b88d3e2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12637c7 elementor-widget elementor-widget-spacer\" data-id=\"12637c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b4f642 elementor-widget elementor-widget-heading\" data-id=\"8b4f642\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Passende Ressourcen<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e34097a e-con-full e-flex e-con e-child\" data-id=\"e34097a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-345c5b9 e-con-full e-flex e-con e-child\" data-id=\"345c5b9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ea6e5e elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"2ea6e5e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"600\" src=\"https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/trbo_Ressource_CaseStudy_Oui.png\" class=\"attachment-large size-large wp-image-30585\" alt=\"\" srcset=\"https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/trbo_Ressource_CaseStudy_Oui.png 750w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/trbo_Ressource_CaseStudy_Oui-300x240.png 300w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/trbo_Ressource_CaseStudy_Oui-15x12.png 15w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-541ef30 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"541ef30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-53b74d9 e-con-full e-flex e-con e-child\" data-id=\"53b74d9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8063478 elementor-widget elementor-widget-heading\" data-id=\"8063478\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Case Study: Jeans Fritz <\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c11d6c elementor-align-justify elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"5c11d6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\" id=\"31447\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mehr erfahren<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-423cafb e-con-full e-flex e-con e-child\" data-id=\"423cafb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-10dde45 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"10dde45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"600\" src=\"https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/trbo_Ressource_CaseStudy_Oui.png\" class=\"attachment-large size-large wp-image-30585\" alt=\"\" srcset=\"https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/trbo_Ressource_CaseStudy_Oui.png 750w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/trbo_Ressource_CaseStudy_Oui-300x240.png 300w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/trbo_Ressource_CaseStudy_Oui-15x12.png 15w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee33960 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ee33960\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ab31c2c e-con-full e-flex e-con e-child\" data-id=\"ab31c2c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c304315 elementor-widget elementor-widget-heading\" data-id=\"c304315\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Case Study: Jeans Fritz <\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b26bb5 elementor-align-justify elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"3b26bb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\" id=\"31447\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mehr erfahren<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-395c14b e-con-full e-flex e-con e-child\" data-id=\"395c14b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f419ad5 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"f419ad5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"600\" src=\"https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/trbo_Ressource_CaseStudy_Oui.png\" class=\"attachment-large size-large wp-image-30585\" alt=\"\" srcset=\"https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/trbo_Ressource_CaseStudy_Oui.png 750w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/trbo_Ressource_CaseStudy_Oui-300x240.png 300w, https:\/\/www.trbo.com\/wp-content\/uploads\/2026\/07\/trbo_Ressource_CaseStudy_Oui-15x12.png 15w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71d68b6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"71d68b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-edb0e69 e-con-full e-flex e-con e-child\" data-id=\"edb0e69\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3683c0b elementor-widget elementor-widget-heading\" data-id=\"3683c0b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Case Study: Jeans Fritz <\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-176ff39 elementor-align-justify elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"176ff39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\" id=\"31447\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mehr erfahren<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eb5e9ef e-flex e-con-boxed e-con e-parent\" data-id=\"eb5e9ef\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69ebaa2 elementor-widget elementor-widget-spacer\" data-id=\"69ebaa2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eae0554 e-con-full e-flex e-con e-child\" data-id=\"eae0554\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ea5c506 elementor-widget elementor-widget-button\" data-id=\"ea5c506\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-left\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Vorheriges Template<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e5f54f elementor-widget elementor-widget-button\" data-id=\"7e5f54f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">N\u00e4chstes Template<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4cb235a e-con-full e-flex e-con e-child\" data-id=\"4cb235a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25aabd0 elementor-widget elementor-widget-button\" data-id=\"25aabd0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Zur\u00fcck zu den Vorlagen<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a8ce5e elementor-widget elementor-widget-spacer\" data-id=\"5a8ce5e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Anzeige relevanter Inhalte direkt von Beginn an<\/p>","protected":false},"featured_media":31450,"template":"","meta":{"_acf_changed":false},"playbook_difficulty":[928],"playbook_goal":[938],"playbook_category":[941],"playbook_page_type":[934],"class_list":["post-31447","playbook","type-playbook","status-publish","has-post-thumbnail","hentry","playbook_difficulty-expert","playbook_goal-optimize-ux-engagement","playbook_category-personalisation","playbook_page_type-homepage"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Homepage Hero Personalisation | trbo<\/title>\n<meta name=\"robots\" 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